QR Codes: How do they help restaurants?

The QR codes were created in 1994 by Toyota’s subsidiary Denso Wave. They owe their existence to the success of barcodes, which with just one scan provide fast and accurate information about each product. Over time, the need arose for codes that have more variation and take up less printing space.

QR Code - Touch Menu APP

This is how the idea for the first QR codes came about. Their original idea was to use them to support the production process and the tracking of vehicles and their parts. That is why they are based on giving a “quick response” and providing all the necessary information to the user.

QR codes and barcodes are similar, but QR codes contain more information. They have the ability to hold information both horizontally and vertically. While barcodes use only horizontal information and do a great job in supermarkets and shops.

The modern QR code consists of 7 parts. Each part creates something like a pixel pattern that looks like a crossword puzzle. Each element has a specific purpose, which transmits certain information through the code. Thus, when the user scans the code with his phone, he receives a large amount of information on his device.

QR codes have a much higher ability to transmit information. That is why they are based on digital menus and are attracting more and more restaurants, beach bars and hotels to use them. But in addition, they can be successfully applied in all areas such as trade, logistics and marketing.

How do QR codes work for restaurants?

QR Codes provide a seamless and contactless experience to your customers.

There are many different ways you can scan a QR code for restaurants and access the digital menu. Most users scan these codes with their phone’s camera, but depending on the phone model, you can also use different applications and QR code readers.

QR code applications are extremely easy to use. Just need to install it and have a camera on your phone. All you have to do is open the app, point the camera at the code and press the button. The code will be automatically scanned and you will have access to the digital menu of the selected restaurant.

By an iOS device, scanning the QR code of restaurants is done directly with the camera. The steps are almost identical. You need to open the camera from the home screen or menu. Here you must select the rear camera and hold the device so that the code is displayed on the screen. Then the device will just read the code and a notification will appear. You must press it to access the corresponding digital menu.

By an Android device, you have two options for scanning the QR code of restaurants. The first way is by using the built-in QR code reader in Viber. The only difference here is that you have to use Viber to scan the code. The second way is by using the camera of the device as the steps are identical to those already described above.

These are all ways in which your customers can access the digital menu of your restaurant, beach bar or hotel. The digital presence is very important for any business.

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